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Bologna

The Complete Guide to Branded Lanyards for Events, Business & More

Branded lanyards are one of the most consistently ordered promotional lanyard products in the UK, and for good reason. Worn daily in offices, hospitals, schools, events and exhibitions, a well-designed custom branded lanyard puts your logo in front of people throughout the working day. Here is everything you need to know before you buy branded lanyards for your next campaign or event. What are branded lanyards? A lanyard is a cord or strap worn around the neck, typically used to hold ID cards, access passes, keys or other small items. A branded lanyard takes that everyday workplace essential and turns it into a marketing tool, featuring your company logo, brand colours or custom artwork to keep your brand visible wherever the wearer goes. What types of branded lanyards are available? There are several types of promotional lanyards to choose from, each suited to different budgets, branding requirements and end uses: Flat ribbed lanyards: The most popular type of custom branded lanyard in the UK, suitable for up to four colour pantone matched printing for precise logo reproduction. The lanyard itself can also be pantone matched to your exact corporate brand colour, meaning both the fabric and the print are colour accurate. These are the go-to choice for organisations that need total brand consistency. Dye sublimation lanyards: Full colour printed CMYK promotional lanyards with unlimited design possibilities. No restrictions on colours, complexity or number of logos, making them ideal for exhibition lanyards, festivals and multi-sponsor campaigns. Woven lanyards: The design is threaded directly into the fabric rather than printed, giving a premium and tactile finish. Great for corporate gifting and higher-end events. Eco and recycled lanyards: Made from materials such as bamboo fibre or RPET (recycled plastic bottles), these eco branded lanyards are a responsible choice for sustainability-led campaigns without compromising on print quality. Antibacterial lanyards: Specially treated to inhibit bacterial growth, making them a popular choice in healthcare, NHS and care environments. Lanyards with pull reels: Combines a custom promotional lanyard with an integrated retractable pull reel, ideal for workplaces and events where ID cards and access passes need to be scanned regularly. Lanyards with pens: A two-in-one branded giveaway combining a printed promotional lanyard with a branded pen, popular for conferences, delegate packs and events. Charging cable lanyards: A genuinely useful tech-event option combining a full colour branded lanyard with a built-in charging cable that gets used long after the event is over. What is the difference between dye sublimation and pantone matched lanyards? This is one of the most common questions we get, and the answer comes down to how your branding is reproduced. With pantone matched lanyards, both the lanyard fabric itself and the print ink are colour matched to your exact pantone references. This means the physical strap colour and your logo colours are all precisely matched to your corporate brand palette, making these the right choice for branded staff lanyards and any organisation where total colour accuracy is non-negotiable. Dye sublimation lanyards use a full colour CMYK printing process that allows for unlimited colours and design complexity, including photography, gradients and multiple logos. They are the better option for promotional printed lanyards where your design is complex, when you have several logos to fit, or when you want a printed promotional lanyard that really makes a visual impact at an exhibition or event. Are there eco-friendly branded lanyards? Yes. Our RPET Dye Sublimation Lanyards are made from recycled plastic bottles and printed with full colour dye sublimation, giving you eco branded lanyards without any compromise on print quality or design flexibility. Our Bamboo Fibre Lanyards are another eco-friendly option, popular with schools, charities and businesses with active sustainability commitments. Both are a great choice for anyone looking for responsible lanyard promotional products that still deliver on visual impact. Do you offer Pride lanyards for Pride events? Yes. Our Pride RPET Stock Lanyard is a rainbow Pride lanyard made from recycled plastic bottles, held in UK stock and available for next day despatch. At 20mm wide and supplied with a trigger clip and safety break as standard, it is ideal for Pride events, inclusive workplace initiatives and diversity campaigns where you need lanyards quickly. Please note these are a stock design and cannot be printed or customised. If you would like a fully branded Pride lanyard with your own logo, our RPET Dye Sublimation Lanyard allows full colour custom printing on recycled fabric, though please allow approximately three weeks for production. Can I get lanyards with multiple sponsor logos? Absolutely, and this is one of the most popular use cases for our full colour dye sublimation lanyards. Because there is no restriction on the number of colours or logos, you can fit sponsor logos along the full length of the lanyard, making them the go-to choice for exhibition lanyards, festivals, conferences, trade shows and sporting events with multiple commercial partners. There are no additional set-up costs for adding extra logos, making them one of the most cost-effective custom promotional lanyards for large-scale events. What safety features are available on branded lanyards? Safety breakaway clips are available as standard on many of our branded lanyards, including our flat ribbed and dye sublimation options. A breakaway clip releases under pressure, preventing injury if the lanyard gets caught. This is essential for school and children's event use, and is also a common requirement in manufacturing and warehouse environments. For NHS trusts, care homes and other settings with specific health and safety requirements, our lanyards can be supplied with additional safety breaks and trigger clips beyond the standard single breakaway. Get in touch with our team to discuss your specific requirements. What attachments and extras can be added to branded lanyards? One of the advantages of ordering custom branded lanyards through Indigo Promotions is the range of attachment and finishing options available. Beyond the standard trigger clip and safety break, you can choose from a wide variety of fittings and extras to suit your specific requirements: Clip and safety break options: 2 x trigger clip and safety break 2 x safety break and trigger clip 3 x safety break and trigger clip J hook and safety break Croc clip and safety break Trigger clip and wheat straw safety break In-line buckle, safety break and trigger clip Extras: Metal crimp, trigger clip and safety break Split ring and safety break Oval clip and safety break Mobile phone cord and safety break Rainbow finish Whether you need multiple safety breaks for a healthcare environment, a specific clip type for an access pass, or a rainbow finish for a Pride campaign or inclusive workplace initiative, get in touch with our team to discuss your requirements. Which branded lanyard is best for a healthcare setting? Our Antibacterial Dye Sublimation Lanyards are specifically designed for healthcare, NHS and care environments. They feature a full colour printed design alongside an antibacterial treatment that inhibits the growth of bacteria on the fabric surface, making them a practical and hygienic choice for hospital and clinical settings. They are also supplied with safety breakaway clips as standard. What are lanyards with pull reels used for? A lanyard with a pull reel combines the branding benefits of a custom printed lanyard with the practical convenience of a retractable card holder. Rather than removing the lanyard entirely to scan an access pass or ID card, the wearer simply pulls the card out on the reel, scans it and lets it retract. Our Dye Sublimation Lanyards with Pull Reel are popular in office environments, venues and events where access control is a regular requirement. The pull reel itself can also be full colour domed for an additional branding opportunity. Can I order branded lanyards with a built-in charging cable? Yes. Our 2-in-1 Charging Cable Lanyard and 4-in-1 Charging Cable Lanyard are a brilliant choice for tech conferences, product launches and any event where keeping devices charged is a priority. Both feature a fully branded lanyard with an integrated charging cable that supports multiple device types, making them one of the most genuinely useful promo lanyards you can order, and one that gets used long after the event is over. Can I get express branded lanyards for a last-minute event? Yes. We offer express turnaround options on selected promotional lanyards, with some available in as little as three working days. If you are up against a tight deadline for an exhibition, conference or event, get in touch with our team directly on 01606 871555 or at sales@indigo-promotions.co.uk to discuss your requirements and we will find the best option for your timescale. Our Express RPET Dye Sublimation Lanyards are a particularly popular choice for fast turnaround orders, combining a quick lead time with full colour print and eco-friendly credentials. Quick answers: branded lanyards What is the minimum order quantity? Minimum order quantities vary across the range, with some options starting from as few as 25 units. Check individual product pages for details. Can lanyards be pantone matched to my brand colours? Yes, our flat ribbed lanyards support up to four colour pantone matched printing and the lanyard fabric itself can also be pantone matched to your exact corporate colour. Are prices inclusive of print? Yes, all prices are fully inclusive of print, origination and delivery to one UK address. No hidden extras. How quickly can I get branded lanyards? Branded lanyards typically have a lead time of two to three weeks. If you are up against a tighter deadline, express options are available on selected products. Get in touch with our team to discuss your requirements. Can I get a sample before ordering? Yes, samples are available on request. Get in touch with our team to discuss. Ready to buy branded lanyards for your next event, campaign or workplace? Browse our full range of custom promotional lanyards or call our team on 01606 871555 and we will help you find the perfect option for your brief. Read More
Bologna

The Complete Guide to Branded Parker Pens for Corporate Gifting

Few promotional products carry the instant recognition and prestige of a Parker pen. Whether it is the iconic Jotter, a sleek IM rollerball or a beautifully crafted Urban fountain pen, Parker stationery communicates quality before the recipient even picks it up. Here is everything you need to know about choosing promotional Parker pens for your next corporate gifting campaign. Why are Parker pens so popular for corporate gifting? Parker is one of the most recognised pen brands in the world, with a heritage stretching back over 130 years. When you give someone a Parker pen, they know exactly what they are receiving. That instant brand recognition adds a layer of perceived value that no generic promotional pen can replicate. Recipients keep Parker pens, use them and display them on their desks, meaning your logo stays visible for years rather than weeks. For organisations where the quality of the corporate gift reflects directly on their own brand, a promotional Parker pen is one of the strongest choices available. Are the Parker pens available for corporate branding genuine products? Yes. Our branded Parker pens are sourced from genuine Parker stock, meaning every pen is an authentic Parker product engraved or printed to the highest standard. You can be confident that the corporate Parker pens you order are genuine and not grey market or unofficial products, which is an important consideration when gifting to clients or senior stakeholders. Which promotional Parker pen is the most popular for corporate gifting? The Parker Jotter is our best selling branded Parker pen and consistently the most popular choice across all levels of corporate gifting. Its iconic stainless steel design, satisfying click mechanism and outstanding reliability have made it a desk staple for decades. Available in black or blue ink, it is equally at home as a conference giveaway, a client gift or an employee welcome pack addition. For a more premium version of the same iconic design, the Parker Jotter XL Monochrome offers a larger barrel and a sleeker contemporary finish. What Parker pen models are available for corporate branding? Our branded Parker pen range covers the key collections available for corporate engraving and branding: Parker Jotter Recycled Ballpoint Pen: The iconic classic, available in black or blue ink, made with recycled materials and our best selling corporate Parker pen. Parker Jotter XL Monochrome Ballpoint Pen: A larger, sleeker version of the Jotter with a contemporary monochrome finish and a generous engraving area. Parker Jotter Core Ballpen: The Jotter in a wider range of colours, ideal for campaigns where matching brand guidelines is important. Parker Urban Fountain Pen: A premium fountain pen from the Urban range, ideal for senior recognition and executive gifting. Parker IM Achromatic Ballpoint and Rollerball Pen Set: A complete gift set including both a ballpoint and rollerball pen in a presentation gift box, our most premium corporate Parker pen option. What is the difference between the Parker Jotter and the Parker Jotter XL? The Parker Jotter and Jotter XL share the same iconic design language and writing performance, but the XL has a larger diameter barrel that feels more substantial in the hand. The XL also offers a larger engraving area for logos and personalisation, making it a popular choice for organisations with more detailed artwork or longer brand names. The monochrome finish on the XL gives it a more contemporary aesthetic compared to the classic Jotter, making it a strong option when a slightly more premium look is required without moving to the IM or Urban range. What Parker pens are available for premium executive gifting? For senior recognition, long service awards and premium client gifting, the Parker IM Achromatic Ballpoint and Rollerball Pen Set with Gift Box is our most impressive corporate Parker pen option. Presented in a branded gift box with both a ballpoint and rollerball pen, it is a fully presentation-ready gift that requires no additional packaging. The Parker Urban Fountain Pen is also a standout choice for recipients who will genuinely appreciate the luxury of a quality fountain pen. Both are among the most popular corporate Parker pens we supply for senior level gifting. Can Parker pens be engraved with a company logo? Yes, engraving is available across our branded Parker pen range and is the most popular and appropriate branding method for genuine Parker products. Laser engraving delivers a clean, permanent and professional result that complements the quality of the pen rather than detracting from it. Unlike printed branding on cheaper promotional pens, an engraved Parker pen logo will not fade, peel or wear away over time. Is there an eco-friendly Parker pen option? Yes, the Parker Jotter Recycled Ballpoint Pen is made with recycled materials, making it the most environmentally responsible option in our branded Parker pen range. It delivers the same iconic Jotter design and writing performance as the standard model, with the added credential of recycled material construction. A strong choice for organisations that want the prestige of the Parker brand alongside genuine eco credentials. What is the Parker Jotter Core and how does it differ from the standard Jotter? The Parker Jotter Core shares the same reliable Jotter mechanism and writing performance as the classic model but is available in a wider range of colour options, making it a popular choice for campaigns where matching the pen colour to brand guidelines is important. If your brand colours are a key consideration, the Jotter Core gives you more flexibility than the standard stainless steel finish. Ready to find the right option for your next campaign? Browse our full range of branded Parker pens available with UK delivery, or call our team on 01606 871555 and we will help you choose the right model, finish and branding option for your brief. Read More
Bologna

The Complete Guide to Branded Wireless Chargers for Corporate Gifting

Branded wireless chargers have become one of the most consistently popular promotional products in the merchandise industry. Practical, premium and used every single day, they offer something most corporate gifts cannot: genuine daily brand visibility on a desk, bedside table or meeting room surface. Here is everything you need to know before choosing a branded wireless charger for your next campaign or corporate gifting brief. What is a branded wireless charger? A branded wireless charger is a Qi or MagSafe compatible custom wireless charging pad, stand or station printed or engraved with your company logo. Rather than plugging a cable directly into a device, recipients simply place their phone on the charger and charging begins automatically. Because promotional wireless chargers tend to live permanently on desks and bedside tables, they offer ongoing brand visibility every time the recipient reaches for their phone. Are wireless chargers a good corporate gift? Yes, and consistently so. Unlike many promotional products that get used once and forgotten, a branded wireless charger becomes part of a recipient's daily routine. It sits on their desk at work, on their bedside table at home, and in meeting rooms and hotel rooms during travel. Every time they put their phone down to charge, your brand is right there. For corporate gifting, executive welcome packs and client relationship management, few products deliver the same combination of perceived value, practicality and long-term brand exposure. What types of promotional wireless charger are available? The range of branded wireless chargers available today is much broader than a basic promotional wireless charging pad. Popular options include: Branded wireless charging pads for desk use Branded wireless charging stands that hold the phone upright for hands-free use Mouse mat wireless chargers that combine a branded desk accessory with charging functionality MagSafe branded wireless chargers specifically optimised for Apple devices Multi-device charging stations that charge a phone, smartwatch and earphones simultaneously Branded fold-up wireless chargers for travel and on-the-go use Eco bamboo wireless chargers for sustainability-led campaigns Bespoke shaped wireless chargers moulded to your logo or mascot What is the difference between Qi and MagSafe wireless charging? Qi is the universal wireless charging standard supported by the vast majority of modern smartphones including iPhone, Samsung and Android devices. A Qi branded wireless charger will work with virtually any recipient's phone regardless of brand. MagSafe is Apple's proprietary magnetic alignment system, which attaches the charger magnetically to the back of compatible iPhones for a more secure and faster charge. If your recipients are primarily Apple users, a MagSafe branded wireless charger offers a more seamless experience. If your audience uses a mix of devices including Samsung, a standard Qi branded charger offers the widest compatibility. How fast do promotional wireless chargers charge? Charging speed varies across the range. Standard Qi branded chargers typically deliver 5W, which is sufficient for overnight or extended desk charging. Fast wireless chargers delivering 10W or 15W are also available and charge devices significantly more quickly, making them a more impressive and practical corporate gift for recipients who use their charger throughout the working day rather than just overnight. If speed matters for your gifting brief, our 15W bamboo wireless charger is one of our fastest options. Are there eco-friendly options? Yes. Our eco range includes branded bamboo wireless chargers and bamboo wireless charging stations crafted from sustainable materials, offering strong environmental credentials alongside a warm and premium natural aesthetic. For brands with active sustainability commitments, an eco branded wireless charger communicates the same values as the brand itself, making it a more considered and on-message corporate gift than a standard plastic charger. What should I look for when choosing a promotional wireless charger? The most important considerations are device compatibility, charging speed, form factor and branding method. For premium executive gifting, a wireless charging stand or multi-device station with engraving or high-quality print will carry more perceived value than basic branded wireless charging pads. For a desk-based audience, the mouse mat wireless charger is a standout choice because it replaces something that already lives on the desk rather than adding to clutter. For travel-focused recipients, a fold-up wireless charger is compact and practical. Budget is also a factor, with our range of custom wireless charging pads and chargers starting from under £10 per unit and rising to premium options for larger gifting budgets. Can I get a wireless charger in a custom shape? Yes. Our PVC bespoke shaped wireless charger can be moulded to virtually any shape, including your logo, mascot or a shape relevant to your industry. This makes it one of the most distinctive options in the range and a genuine conversation starter at events and as a premium client gift. Get in touch with our team to discuss your shape requirements. Ready to find the right option for your next campaign or gifting brief? Browse our full range of branded wireless chargers or call our team on 01606 871555 and we will help you find the perfect product for your budget and brand. Read More
Bologna

How to Choose the Right Branded Merchandise for Every Budget

Does expensive branded merchandise always deliver better results? Not always. The best promotional products are the ones that suit the audience, the occasion and the purpose behind the campaign. A premium branded gift can create a strong impression in the right setting, but for large-scale events or quick brand exposure, simple products often deliver better value. At Indigo Promotions, we help businesses choose branded merchandise based on impact and return on investment rather than cost alone. When should you invest in premium branded merchandise? Higher value merchandise works best when relationships matter. If you are targeting long-term clients, rewarding employees or engaging decision makers, premium products can help your brand feel more memorable and professional. Good occasions for premium merchandise include: Corporate gifting for key clients Staff rewards and onboarding packs Executive events and conferences Partnership campaigns High-value sales opportunities Products such as branded tech, luxury drinkware and quality office accessories often stay in use for much longer, giving your brand repeated visibility. When is simple branded merchandise the smarter option? Simple promotional products are ideal when reach and quantity matter more than exclusivity. Trade shows, community events and product launches often benefit from practical, lower-cost giveaways that can be distributed at scale. Items like branded tote bags, pens, notebooks and reusable water bottles remain effective because they are useful and easy to carry away. The key is choosing products people genuinely want rather than selecting the cheapest option available. How do you measure the return on branded merchandise? The success of promotional products should be measured by engagement, visibility and usefulness. Ask yourself: Will the recipient use this regularly? Does the product reflect our brand quality? Is this the right item for the audience? Will it help start conversations or build loyalty? A well-chosen lower-cost product can outperform an expensive gift if it reaches the right people in the right setting. Need help choosing branded merchandise that fits your goals? Whether you want premium corporate gifts or cost-effective event giveaways, Indigo Promotions can help you find branded merchandise that balances budget, audience and long-term impact. Read More
Bologna

Why Branded Tech Gifts Are Becoming the Go To Choice for Modern Businesses

Why are branded tech gifts more popular than ever? Branded tech gifts have moved far beyond novelty USB sticks and basic phone stands. Today, businesses want promotional products that people genuinely use every day. From working at home to travelling between meetings, technology has become part of daily life, making practical tech gifts far more valuable to customers and employees alike. In 2026, we are seeing growing demand for branded tech that combines functionality, style and long-term brand visibility. What branded tech products are trending? The most successful branded tech gifts are the ones that solve everyday problems. Businesses are increasingly choosing products that fit naturally into modern lifestyles, especially hybrid working environments. Popular branded tech gifts include: Wireless chargers for desks and bedside tables Eco friendly tech made from recycled materials Branded headphones and Bluetooth speakers Laptop stands and work from home accessories Power banks for commuting and travel Smart notebooks and digital organisers These products offer repeat exposure for your brand while providing genuine value to the recipient. Why do branded tech gifts work so well for brand awareness? Unlike traditional giveaways that may be forgotten quickly, tech products tend to stay in use for months or even years. A branded wireless charger on a desk or a power bank in a work bag keeps your business visible every day. Branded tech also helps position your company as modern, practical and forward-thinking. This is particularly important for businesses attending exhibitions, recruiting staff or strengthening client relationships. Are eco-friendly tech gifts becoming more important? Sustainability is now a major factor in promotional product choices. Many businesses are moving towards eco-conscious tech gifts made from recycled plastics, bamboo or responsibly sourced materials. This allows brands to demonstrate environmental awareness while still offering useful and high-quality products. Looking for branded tech gifts that people actually keep? Whether you are planning an event, rewarding employees or building stronger client connections, branded tech gifts offer lasting impact. Indigo Promotions can help you source practical promotional technology that reflects your brand and gets used long after the first interaction. Read More
Bologna

Why Branded Drinkware is Still One of the Most Powerful Promotional Products

Yes, we know. Everyone has a drawer full of water bottles. But hear us out, because when branded drinkware is done right, it remains one of the most effective promotional products available. The problem is not the drinkware. It is choosing the wrong drinkware for the wrong audience. What is branded drinkware? Branded drinkware refers to cups, mugs, water bottles, travel flasks, and tumblers printed or engraved with a company logo, colours, or messaging. It is used by businesses as promotional giveaways, corporate gifts, and event merchandise. Why is drinkware such a popular promotional product? Because people use it every single day. At their desk, on the commute, at the gym, in a meeting. A well-chosen piece of drinkware becomes part of someone's daily routine, which means your brand is seen repeatedly by the user and everyone around them. No other promotional product offers that level of consistent, ongoing visibility for the investment. What is the best drinkware for corporate gifts? For corporate gifting, the product needs to reflect the quality of your brand and the value you place on the relationship. On-the-go travel mugs and thermal flasks are a strong choice for clients who commute or travel regularly. Copper and vacuum insulated bottles offer a premium feel at a price point that still works for volume orders. For a more refined gifting option, glass and tumblers make a lasting impression. The key is choosing something your recipient will genuinely use, because a gift that gets used is a gift that keeps promoting your brand. What promotional drinkware works best for events? It depends entirely on the event and the audience. Sports and water bottles work brilliantly at fitness events, fun runs, and outdoor occasions. Collapsible cups are practical and popular at festivals and large outdoor events where space is limited. Ceramic mugs suit office-based audiences and make a reliable desk giveaway at corporate conferences. Getting that match right is what separates drinkware that gets used from drinkware that gets forgotten. What types of branded drinkware are available? Indigo Promotions stocks a wide range of branded drinkware to suit every audience and occasion, including: · Sports and water bottles for active and outdoor audiences · On-the-go travel mugs and flasks for commuters and travellers · Ceramic mugs for desk and home use · Coffee and tea accessories for premium gifting and corporate use · Copper and vacuum insulated bottles for a premium finish · Glass and tumblers for a more refined gifting option · Collapsible cups for events and outdoor use What are some of the most innovative branded bottles available? If you want drinkware that genuinely gets people talking, there are some brilliant options that go well beyond the standard bottle. The Majesty Selfie Stand Bottle is a 750 ml vacuum insulated bottle made from 90% post-consumer recycled stainless steel, with a magnetic lid that doubles as a phone holder and carry handle, perfect for tech-forward audiences who will actually use that feature. The Howler Cup is a 700 ml double wall tumbler with a built-in noise-making horn in the lid, which makes it a brilliant and memorable choice for sports events, fan activations, or any occasion where you want your brand to make some noise. The Topaz Large is a 500 ml tumbler made from 90% recycled stainless steel with a two-in-one lid that switches between a sip opening and a straw, plus an RPET carry strap, making it a genuinely versatile everyday companion. And for brands with a strong sustainability message, the Ocean Bottle is hard to beat. Each one is entirely carbon neutral, made from recycled stainless steel and ocean-bound plastic, and comes with an NFC chip that tracks plastic collected with every refill. Every bottle sold funds the collection of 1,000 plastic bottles from coastal communities. It is not just a water bottle, it is a statement about what your brand stands for. Is promotional drinkware a good eco-friendly choice? It absolutely can be. Being eco-conscious goes beyond simply choosing recycled or biodegradable materials. It is about understanding your audience and whether they will genuinely use and keep what you give them. A branded bottle that ends up unused in a cupboard or in landfill is not an eco-friendly choice, regardless of what it is made from. Thoughtfully selected drinkware that is valued, kept, and used over time is one of the most sustainable promotional choices you can make, reducing unnecessary waste and being kinder to the planet. Who uses branded drinkware? Branded drinkware is used across almost every sector, including corporate businesses, sports clubs, charities, universities, and event organisers. Its versatility is a big part of what makes it so valuable, but that versatility only delivers results when the right product is matched to the right audience. Looking for branded drinkware that people will actually use? At Indigo Promotions we will help you choose drinkware that fits your brand, suits your audience, and genuinely gets used. Because the most effective promotional product is always one that earns its place in someone's daily life. Read More
Bologna

Why Branded Ballpoint Pens Are Still One of the Smartest Promotional Products You Can Choose

Pens. Everyone has them, everyone uses them, and yet so many branded ones end up forgotten at the bottom of a bag within a week. Not because pens are a bad promotional product, but because too many businesses reach for the same familiar option without stopping to think about whether it actually represents their brand well. And that laziness is exactly what gives branded pens an unfair reputation. What is a branded ballpoint pen? A branded ballpoint pen is a pen printed or engraved with a company logo, name, or message and used as a promotional giveaway, event item, or corporate gift. They are one of the most widely used promotional products in the UK. Are promotional pens worth it? Absolutely. People use pens every single day, at desks, in meetings, signing documents, making notes. A pen that feels good to write with does not get thrown away. It gets kept, used repeatedly, and seen by everyone around the person using it. That is consistent brand exposure at a very modest investment. What makes a good promotional pen? Something that makes people want to pick it up and keep it. There is a brilliant range of ballpoint pens that do exactly that without breaking the budget. The Absolute Soft Feel Ballpoint Pen offers a rubberised softfeel finish, a generous full colour print area, and a wide choice of barrel colours that can be matched to your brand. The Crosby Gunmetal Softy Pen brings a tactile aluminium barrel with a rubberised finish and gunmetal trim, offering 2000 metres of smooth, consistent writing. For something with a sustainability story, the York Recycled Plastic Bronze Trim Stylus Pen is made from recycled ABS plastic with bronze trim and a built-in stylus, available in nature-inspired colours. And for clients where quality really matters, the Reborn Recycled Aluminium Deluxe Pen features a recycled aluminium barrel, FSC bamboo plunger, and laser engraving with a mirror finish, all at a price point that still makes sense for volume orders. What is the most popular promotional pen? One of the most popular branded ballpoint pens in the UK is the Nash Ballpoint Pen, and for good reason. It is reliable, available in a wide range of colours, and works brilliantly for high volume giveaways where you need a dependable pen at scale, think open days, freshers events, or large trade show floors. It is even available as a recycled plastic version for those wanting to add an eco-conscious angle to their order. But when your audience is a room full of corporate clients, a premium conference, or a high-value gifting situation, it is worth stepping up to something that reflects that occasion. The pen you choose says something about the thought you put into your brand, and sometimes a little more considered choice goes a long way. Are promotional pens eco-friendly? They can be. A pen that gets used and kept is a far more sustainable choice than a product that ends up in a drawer or a bin. At Indigo Promotions we stock branded pens made from a range of eco-conscious materials including recycled plastic, recycled aluminium, sugarcane, and bamboo, so there is always an option to suit your sustainability goals. Choosing a pen your audience will genuinely reach for and keep is the most eco-conscious approach you can take. Thoughtfully selected products that are valued and used over time reduce unnecessary waste and reflect better on your brand. Looking for more pen inspiration? Browse our Penspiration catalogue for a wider look at everything we offer, from everyday ballpoints to premium and eco-conscious options. There is plenty to spark some ideas. Looking for branded pens that actually get noticed? At Indigo Promotions we stock a wide range of ballpoint pens to suit different audiences, occasions, and budgets. We will help you find the right one for your brand so your pen does not just get used, it gets remembered. Order & enquire by phone 01606 871555or email sales@indigo-promotions.co.uk Read More
Bologna

How Branded Merchandise Supports Long-Term Brand Awareness

Branded merchandise keeps your business visible in a practical, lasting way. Unlike digital advertising, it creates a physical connection with your audience that continues over time. Why branded products still work In the digital-age world, physical products offer something different. They provide ongoing exposure without competing for attention in crowded online spaces. When someone uses a branded product regularly, your business stays at the front of their mind. This repeated visibility helps build familiarity, trust, and recognition. Choosing the right products for your brand The effectiveness of branded merchandise depends on relevance. Products should match your audience, your message, and how you want your brand to be perceived. A well-chosen item becomes part of someone’s daily routine, reinforcing your presence without being intrusive. Common branded merchandise options include: ·       Reusable drinkware for everyday visibility ·       Branded stationery for office and home use ·       Clothing and accessories for wider brand exposure ·       Tech products that align with modern lifestyles ·       Corporate gifts that strengthen client relationships Each product plays a role in keeping your brand visible. Supporting marketing campaigns Branded merchandise works best when integrated into a wider marketing strategy. It can support events, product launches, employee engagement, and client gifting. When used consistently, it strengthens brand identity and helps create a more cohesive presence across different touchpoints. Building stronger connections Promotional products create a sense of value. When customers or clients receive something useful, it can improve perception and strengthen relationships. This makes branded merchandise not just a marketing tool, but a way to build lasting connections with your audience. A long-term investment in visibility Unlike short-term advertising, branded merchandise continues to deliver value over time. A single product can provide repeated exposure, making it a cost-effective way to support brand awareness. This makes it a valuable addition to any marketing strategy. Looking to increase your brand visibility? If you want to create branded merchandise that delivers long-term impact, Indigo Promotions can help. Contact the team today to develop promotional products that keep your business visible, relevant, and remembered. Read More
Bologna

Branded Merchandise for Events: How to Stand Out and Be Remembered

Branded merchandise helps your business attract attention, engage visitors, and stay memorable long after an event ends. When chosen correctly, it becomes a practical marketing tool rather than just a giveaway. Why events need strong branding Events such as exhibitions, trade shows, and corporate gatherings are highly competitive environments. Multiple brands are competing for the same audience, often within a limited timeframe. To stand out, your brand needs to be visible, engaging, and easy to remember. Branded merchandise supports this by giving potential customers something tangible to take away. It extends your presence beyond the event itself. What makes effective event merchandise Not all promotional products deliver results. The most effective items are useful, relevant, and aligned with your brand. They should reflect the quality of your business while also being practical enough to be kept and used. Popular event merchandise includes: · Branded tote bags for visibility across the venue · Printed notebooks and pens for everyday use · Reusable drinkware for long-term exposure · Lanyards and badges for conferences and exhibitions · Tech accessories for modern audiences These items continue to promote your brand well after the event has finished. The importance of quality and creativity in branded merchandise High-quality merchandise creates a stronger impression. Poorly made or generic items are often discarded quickly, limiting their value. Creative, well-designed products help reinforce your brand identity and make your business more memorable. This is particularly important in crowded event spaces where differentiation matters. Turning engagement into opportunity Branded merchandise is not just about visibility. It also supports engagement. Offering relevant, useful products encourages visitors to approach your stand, start conversations, and learn more about your business. This can lead to stronger connections and more meaningful opportunities. A smarter approach to event marketing By selecting the right products and aligning them with your goals, branded merchandise becomes part of a wider event strategy. It helps you maximise your return on investment and ensures your presence has a lasting impact. Planning your next event? If you want branded merchandise that helps your business stand out and stay remembered, Indigo Promotions can help. Get in touch today to create promotional products that deliver real value at your next event. Read More
Bologna

Which Branding Methods Are Best for Your Promotional Products?

Choosing the right promotional product is only half the story; however, selecting the right branding method is what truly brings your merchandise to life. At Indigo Promotions, we help businesses understand how different branding methods influence appearance, durability and overall impact.  Why Does the Branding Method Matter? The way your logo is applied affects how it looks, feels and lasts. Premium finishes such as debossing or laser engraving create a subtle, high-end impression, which is ideal for corporate gifts and executive items. Meanwhile, techniques like screen print and pad print are perfect for bold, high-visibility designs on everyday promotional products. For businesses wanting vibrant, full-colour designs, sublimation offers a standout finish that resists fading over time. When branding clothing or flexible materials, transfer print ensures detail and performance aren’t compromised. Selecting the correct promotional product printing technique ensures your brand is represented consistently and professionally. How Do You Choose the Right Branding Method? The best approach depends on three key factors: ·       The material and shape of the product ·       The level of detail in your logo or design ·       The message you want your brand to communicate A refined, understated look may call for engraving or debossing, while a bold marketing campaign might benefit from bright, high-impact print. How Can Indigo Promotions Help? With years of experience in branded merchandise, we guide you through the most suitable branding methods for your goals, audience and budget. We don’t just print logos; we help you make lasting impressions. Don’t leave your brand’s first impression to chance. Speak to Indigo Promotions today and let’s apply the right branding method to create promotional products that look exceptional, last longer and deliver real marketing impact. Want To Learn More?  Head over to our branding methods page and watch how we bring brands to life! We've created a series of videos that take you behind the scenes, showing you exactly how we craft branded merchandise that makes a lasting impression. Read More
Bologna

How to Choose Branded Merchandise Ideas That Actually Get Noticed

When it comes to growing your brand, not all promotional gifts are created equal. So how do you choose branded merchandise ideas that not only reinforce your identity, but also make people genuinely want to keep and use them? At Indigo Promotions, we believe the best custom promo items are useful, relevant and reflective of your brand values. Why Some Promotional Gifts Work Better Than Others The most successful custom promotional products are those that solve a problem or elevate an experience. Cheap, generic giveaways may momentarily grab attention, but thoughtful, high-quality items leave a lasting impression, and that’s what drives brand recall. Brands that prioritise usefulness and relevance in their merchandise strategy see higher engagement and recall rates. That means selecting products your audience will use, whether it’s at work, in leisure time, or on the go.  What Makes a Great Branded Merchandise Idea? When brainstorming promotional products, consider three questions: ·       Is it useful? Items that integrate into daily life have better longevity and impact. ·       Is it on-brand? Colours, messaging and design should align with your identity ·       Does it add value? Anything that helps someone, whether it’s a quality notebook, reusable drinkware or tech accessory, reflects positively on your brand. Indigo Promotions has supported hundreds of companies in selecting items that strike this balance. From eco-friendly products that demonstrate sustainability credentials to smart tech giveaways that appeal to modern clients, the right merchandise enhances perception and drives conversation. When Should You Invest in Promotional Products? Whether it’s an upcoming event, staff recognition, seasonal campaign or loyalty initiative, integrating branded merchandise ideas into your marketing plan adds a personal dimension that digital alone can’t replicate. Ready to make your brand impossible to ignore? Speak to the team at Indigo Promotions today, and let’s create branded merchandise that delivers real impact, lasting impressions and measurable results Read More
Bologna

Sow & Grow Smarter: Discover Two New Eco-Friendly Innovations from Seedsticks®

At Indigo Promotions, innovation has always been at the heart of what we do — and our latest launches are proof that great ideas truly grow from collaboration.Inspired by direct feedback from our clients, we’re proud to introduce two exciting new additions to our branded seed merchandise range: the Seedsticks® Sticky Note Pads and the Trio Pot Garden. These sustainable, creative, and practical solutions combine eco-conscious design with powerful brand visibility — ideal for businesses looking to make a greener impact with their eco friendly promotional merchandise. Seedsticks® Sticky Note Pads – Notes That Bloom Imagine a sticky note that doesn’t just remind you of a task but grows into a wildflower, herb, or vegetable once you’re done with it. That’s the idea behind the innovative Seedsticks® Sticky Note Pads — a clever twist on everyday stationery. Each pad includes five Seedsticks® embedded within the paper. Once your notes are used, simply plant the sticks and watch your messages turn into something beautiful and lasting. Key features: Full-colour digital print with a glossy finish for standout branding Made from recycled paper and 100% recycled greyboard Compact 76 x 76 mm size, with a generous print area of 238 x 76 mm Fully manufactured, printed, and assembled in the UK (Made in Britain certified) Available from just 25 units, with a fast 10-day lead time (up to 2,500 units) Perfect for eco-conscious marketing campaigns, these pads are a great example of branded eco merchandise that leaves a positive impression — long after the note is gone. ? Trio Pot Garden – Green Fingers at the Ready The Trio Pot Garden is another standout innovation, designed to bring a touch of nature indoors. Ideal for desks, kitchens, or windowsills, this ready-to-grow gift kit makes it easy to nurture plants — and your brand presence — at the same time. Each set comes in a fully recyclable FSC-certified paper wrap and includes: Three 55mm terracotta pots Three coir growing pellets Fifteen Seedsticks® A custom-branded wrap printed in full colour with a gloss finish Product highlights: Made from natural clay, recycled greyboard, and FSC-certified paper Large print area (190 x 241 mm) for maximum brand exposure Compact design: 190 x 50 mm Designed and assembled in the UK with Made in Britain certification Available from 25 units, with an 8–10-day lead time (up to 1,000 units) Whether used for corporate gifts, welcome packs, or event giveaways, the Trio Pot Garden is a creative and sustainable way to promote wellness and eco-awareness. Rooted in Innovation, Powered by You These two new Seedsticks® innovations go beyond growing plants — they help grow ideas, relationships, and brand loyalty.Developed hand-in-hand with our customers, they meet the rising demand for eco friendly promotional merchandise that’s both British-made and meaningful. With low minimum order quantities and short lead times, they’re perfect for campaigns across every sector — from education and charity to hospitality and corporate gifting. So, whether you’re planting seeds of inspiration or nurturing your customer connections, Indigo Promotions’ latest branded seed products are practical, purposeful, and positively green. Ready to Grow Your Brand Sustainably? Interested in adding these unique branded eco merchandise options to your next campaign?Get in touch with the friendly Indigo Promotions team today to request a quote or sample — and let’s help your brand grow, sustainably. Read More
Bologna

Boost Your Brand with Tech-Savvy Merchandise: The Ultimate Guide to Branded Technology items!

? Boost Your Brand with Tech-Savvy Merchandise: The Ultimate Guide to Branded Technology items! In today's digital age, standing out in a crowded marketplace requires more than just a great product or service. Branded tech merchandise offers a unique opportunity to enhance brand visibility, engage customers, and foster loyalty. Whether you're a startup aiming to make a mark or an established company looking to refresh your promotional strategy, tech merchandise can be a game-changer. Technology items are some of the most used & longest kept merchandise. Why Choose Branded Tech Merchandise? 1. Practicality Meets Promotion Tech gadgets are integral to our daily lives. By offering branded items like USB drives, wireless chargers, or Bluetooth speakers, you provide recipients with useful tools that keep your brand top-of-mind. 2. Enhanced Brand Visibility Every time a client uses your branded tech item, they're reminded of your company. This repeated exposure reinforces brand recognition and can lead to increased customer loyalty. 3. Appeal to a Tech-Savvy Audience Aligning your brand with modern, tech-forward merchandise positions your company as innovative and in tune with current trends, appealing especially to younger, tech-savvy demographics. Top Tech Merchandise Picks from Indigo Promotions Indigo Promotions offers a diverse range of tech products perfect for branding: Bamboo Wireless Charger – 15W: Promote your brand sustainably with this eco-friendly bamboo wireless charger. Featuring 15W fast charging, it's ideal for all Qi-enabled devices and comes in a branded white box with USB-C cable and instructions. With laser engraving for your logo and optional individual name personalisation, it's a standout branded tech gift and a smart choice for personalised promotional products. USB-C Rectangle Bamboo And Wheat Straw Charger: Charge your phone in style with this natural bamboo wireless charger, crafted from high-quality materials. Featuring wheat straw cables and a versatile design, it includes a Type C connector, 5-pin connector (iPhone), micro USB (Android), and a Type C/USB to Type C cable. The charger also comes with a split ring attachment for easy portability. This eco-friendly charger is the perfect branded tech gift to showcase your brand sustainably while offering fast, efficient charging. Custom Shape Web Cam Cover: Keep your brand visible and your client's privacy protected with our Custom Shape Web Cam Covers. These practical, privacy-protecting webcam covers can be cut to any shape or block lettering for maximum brand impact. Featuring a swivel magnet front section, they easily swivel open for webcam use and close for privacy. Made from durable 0.8mm plastic, these self-adhesive webcam covers are simple to apply to laptops or computers. With full-colour printing included as standard, your logo will be front and centre, while the custom printed backing card and retail blister packaging provide a professional touch. Minimum order: 250 pcs. Bamboo Phone Stand: Showcase your brand with the eco-friendly Bamboo Phone Stand, laser engraved as standard for a sleek, professional look. Offering fast delivery within 7 working days, this phone stand is perfect for corporate gifts or promotional giveaways. Individual name engraving is available at an additional cost for a personalised touch. To reduce waste, we supply the stands bulk packed, but biodegradable individual bags are available upon request for an eco-conscious alternative at an extra cost. USB-C Flat Power Bank: Stay powered on the go with this sleek Portable Aluminium 4000mAh Power Bank. Equipped with both Type-C and USB ports, it’s compatible with most smartphones, ensuring you’re never caught without a charge. Supplied with a Type-C/USB to Type-C cable, this compact power bank is perfect for corporate giveaways, trade shows, or as an essential branded tech gift. Reliable, stylish, and functional, it’s the ideal way to keep your brand in hand, wherever your clients go. Maximising the Impact of Your Tech Merchandise 1. Tailor to Your Audience To maximize the effectiveness of your branded tech merchandise, it's essential to understand your target demographic. Take time to analyse their preferences, habits, and needs. Are you targeting a tech-savvy millennial audience who would appreciate high-end gadgets like wireless chargers or Bluetooth speakers? Or perhaps your focus is on business professionals who might value more practical items such as portable power banks or custom webcam covers? Tailoring your selection of tech products to suit your audience’s lifestyle ensures that your branded merchandise will not only be appreciated but actively used, boosting both brand exposure and customer loyalty. 2. Quality Over Quantity When it comes to branded tech merchandise, investing in high-quality products is essential for making a lasting impression. Choosing superior, durable items that align with your brand's values ensures that your merchandise will stand the test of time. High-quality tech products like premium power banks or eco-friendly bamboo phone stands not only offer functionality but also reflect your brand’s commitment to excellence. By providing reliable and long-lasting items, you create a positive association with your brand, enhancing customer trust and loyalty. 3. Strategic Distribution Distribute your tech merchandise at events, through direct mail campaigns, or as part of customer loyalty programs to maximise reach and impact. Conclusion Branded tech merchandise is more than just a promotional tool; it's a strategic asset that can elevate your brand's presence and resonance in the market. By selecting the right products and putting them in front of the right people, you can ensure your brand remains memorable and relevant. Ready to enhance your brand with cutting-edge tech merchandise? Explore our curated selection at Indigo Promotions and discover how our products can power up your promotional strategy. Contact us today!   Read More
Bologna

Empowering Wellbeing: A Guide to a healthier lifestyle

Empowering Wellbeing It’s easy to let self-care fall by the wayside. But prioritising well-being is essential for a fulfilling and balanced life. Empowering wellbeing means taking proactive steps to enhance quality of life, reduce stress, and foster a balanced lifestyle that's a lifelong journey. Why a Wellness Journal matters A wellness journal is more than just a diary; it's a powerful tool for self-discovery and transformation. By tracking habits, setting goals, and reflecting on progress, individuals can gain a deeper understanding of their needs and develop strategies to improve overall well-being. The benefits of a consistent wellness practice Regularly using our wellness journal can lead to significant improvements in life, including: Increased self-awareness: Understand strengths, weaknesses, and values. Reduced stress and anxiety: Develop effective coping mechanisms. Improved physical health: Make healthier lifestyle choices. Enhanced mental clarity: Boost focus and concentration. Greater sense of purpose: Discover what truly matters. A personal guide designed to offer a structured approach to nurturing mind, body, and soul. What to expect from our 12-Week Wellness Journal Our journal is crafted to support every step of the way. Between it's covers lies: Self-Care Trackers: Dedicate time to activities that nourish mind, body, and spirit. Whether it's meditation, exercise, or spending time in nature, track progress and celebrate achievements. Goal Setting and Progress Monitoring: Set clear, achievable wellness goals and monitor progress week by week. Watch as aspirations become reality. Daily Gratitude Prompts: Cultivate a positive mindset by focusing on the things to be thankful for. Gratitude has the power to transform ones outlook on life. Healthy Meal Planning and Tracking: Plan and record meals to support dietary goals. Nourishing the body is a vital part of overall wellness. Guided Self-Reflection Exercises: Take time for introspection with prompts that encourage self-discovery. Understanding thoughts and emotions is key to personal growth. Dedicated Daily Planner: Stay organised and manage time effectively with a daily planner section. A clear schedule can reduce stress and improve productivity. Small steps lead to big changes. #12weekchallenge #wellnessjournal #selfcarejournal #mindfulnessjournal #healthylivingjournal Read More
Bologna

How Promotional Merchandise Can Help Your Business Without Breaking Your Budget

Promotional merchandise is a form of marketing that has been around for decades. Its timeless appeal lies in its ability to engage customers on both a tangible and emotional level. Like any marketing strategy, promotional merchandise offers a range of benefits, the most significant being brand recognition, customer loyalty, and increased sales. However, some businesses shy away from using promotional merchandise due to the fear of the cost involved. The truth is that there are countless promotional items that can help your business without breaking your budget, it’s all about finding the right product! This is where Indigo can step in and help. Indigo has been around for over two decades so we understand what people want and how to get the most out of your budget, just ask the question and one of our members of staff will happily help. In this blog post, we’ll discuss why promotional merchandise is essential for your business and give a few examples of budget-friendly branded merchandise.  1. Brand Recognition Promotional merchandise is an excellent way to build and maintain brand recognition. With the right product, a simple reminder of your brand can become a travelling advertisement. For instance, if you print your logo on a reusable shopping bag, every time the customer uses the bag, they promote your brand and it’s a constant reminder to them of your brand. Not only does this result in free advertising, but it also promotes eco-friendliness, which shows that your business is mindful of the environment.  2. Customer Loyalty Handing out branded merchandise to customers creates a sense of appreciation that leads to customer loyalty. It's a simple way of thanking your customers for their business. Every time a customer uses your branded merchandise, they are reminded of your brand, which we believe goes a long way in keeping long term relationships. In addition, offering a promotional item that's different from the standard promotional products often given away by other companies can make your business stand out. For example, a branded water bottle with a built-in infuser or personalized popcorn boxes will make your business stand out while creating customer appreciation.  3. Increased Sales Promotional merchandise can lead to increased sales, mainly by increasing your brand reach. By providing branded merchandise, you can reach out to a broader audience that otherwise might not have heard about your business. Moreover, branded items don't have to be limited to your customers; your staff can also benefit. Providing your employees with branded products will create a sense of pride in the company, making them more invested in the success of the business, and in turn, they'll be more motivated to sell. This, in turn, leads to increased sales and revenue.  4. Budget-friendly Branded Merchandise Among the numerous promotional merchandise options, some are relatively inexpensive and still make an impression. Here are some examples of budget-friendly branded merchandise:   - Pens and notebooks are traditional but useful branded merchandise. https://indigo-promotions.co.uk/product/contour_pen_family_gg0831c https://indigo-promotions.co.uk/product/a5_mole_qs0345 - Desk accessories such as stress balls, fidget spinners or clipboards featuring your logo. https://indigo-promotions.co.uk/product/round_stress_ball_rsb https://indigo-promotions.co.uk/product/spindigo_pen_gg3171p - Reusable shopping bags and tote bags, which have become essential items given the ecological concerns. https://indigo-promotions.co.uk/product/sandale_5oz_natural_cotton_bag_gg1231c https://indigo-promotions.co.uk/product/carolina_100_gm2_cotton_tote_bag_7l_119411 - Sunglasses during the summer or warming gloves in winter months branded, remind the customer from whom it came. https://indigo-promotions.co.uk/product/sun_ray_rpet_sunglasses_127004 https://indigo-promotions.co.uk/product/antibacterial_touchscreen_gloves_abtg - Scented candles, plant seeds, or limited-edition food marketing can be inexpensive but unique when branded to keep and Re-use. https://indigo-promotions.co.uk/product/eco_seedball_matchbox_gg723fc https://indigo-promotions.co.uk/product/standard_seed_packs_sspcks Conclusion:   Promotional merchandise doesn't have to break the bank, and with a little creativity, it can pack a significant punch in terms of marketing benefits. As we’ve seen, brand recognition, customer loyalty, and increased sales are all benefits to using promotional merchandise. Providing customers with a unique, high-quality branded item creates an emotional connection, which can lead to lifelong customers. Moreover, it can also give your employees a sense of pride in the company, leading to increased productivity. Therefore, we encourage businesses of all sizes to embrace promotional merchandise and realize that it's a small investment that can lead to huge returns. Read More
Bologna

Introduction Of The rHIPS.b Range

rHIPS.b is made from recycled polymers including all in-house waste products with a biodegradable additive, that speeds up the natural biodegradable process of plastic. The material has been tested to ISO 15985 and ASTM B5511 certification. Watch our video for a full guide on how it's produced.    <iframe width="1120" height="730" src="https://www.youtube.com/embed/Zj0W5IfFFnQ" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe>   This Is Plastic – But Not As You Know It rHIPS.b is made from 100% waste materials. We take things like old products, old yoghurt pots, and the inside of fridges, and turn them into useful products No virgin material is used. No deforestation needed to grow ‘eco’ materials Fully Biodegradeable Unlike other popular bioplastics it does not require extremely particular conditions to biodegrade. The rHIPS.b polymer is broken down by over 600 naturally occurring microbes. Naturally biodegradeing in home compost, marine, and landfill faster than standard plastic No Microplastics Just Rich Biomass Biodegredation occurs by friendly microbes fully digesting the polymer. No microplastics. All that is left is rich biomass and water New Colourways Inspired By Nature Colourways inspired by the manufacturers location, Cornwall. Reminders of recycled history are visible – much like newspaper pulp in egg cartons, the flecks you see in rHIPS.b are the flecks from the recycled products used to create it. Design & Manufactured In The UK rHIPS.b products are made from waste materials sourced from the UK, or from manufacturer waste we’ve created ourselves. All designed, manufactured, and distributed from Cornwall to wherever it needs to go. Meaning no air miles and more smiles. rHIPS.b Coasters rHIPS.b Oblong Trolley Coin View the full range of rHIPS.b Range HERE Read More
Bologna

Bamboo – Nature’s Miracle Material

Introduction Bamboo is a perennial evergreen flowering plant that is prevalent in Asia, Australia, North and South America and Sub-Saharan Africa. China is currently the only country in the world that is exploiting the full potential of bamboo in the mass market. Most Chinese bamboo is harvested from the south Yangtze River area. Bamboo can grow on different altitudes and under various climatic conditions, but it prefers tropical climates.  History Bamboo is viewed as a symbol of traditional Chinese values and it is regarded as the harmony between nature and human beings. The history of Chinese people planting and using bamboo can be traced back 7,000 years. As early as the Shang Dynasty (16th-11th century B.C), bamboo was already used in various aspects of ancient Chinese people’s daily lives including food, clothing, housing, transportation, musical instruments, writing instruments and even weapons. Anatomy of Bamboo Although it looks, feels and behaves like wood, bamboo actually belongs to the grass family. Similar to all grasses, bamboo is characterised by a jointed stem called a Culm. In most cases the stems are hollow but some species have solid culms. Culms are segmented by nodes; the points where branches grow out of the culm. These nodes are solid throughout the culm and from the outside appear as swellings. Mechanical Properties Tensile Strength:- Up to 160 N/mm2 (3 times greater than most conventional construction grade timbers) Compressive Strength:- Up to 86 N/mm2. (Cedar is about 40 N/mm2) Hardness:- Up to 1690 lbf. – Janka hardness test. (Cedar is about 900lbf) Bending Strength:- Up to 150N/mm2 (About 2 times stronger than structural timber) Writing and Recording Before the Eastern Han Dynasty (25-220) when paper was invented, strips of bamboo had been used as the most important writing medium. China’s first books were crafted from bamboo strips on string. Thus bamboo played an important part in the daily life of ancient Chinese people, and its role as a writing medium helped keep historical records of traditional Chinese culture for us to study today. Some of the most ancient writing instruments were also made from bamboo. These types of pens are referred to as dip pens as the tip has to be regularly dipped in ink to recharge the pen. The hollow shaft of the bamboo culm acts as a reservoir for the ink. Bamboo was the material of choice of Ancient calligraphers until it was replaced by the much finer quill pen in the 7th century. However, bamboo dip pens are still used in classrooms in some South Asian countries today. Bamboo is being increasingly used for flooring as an alternative to hardwood. Its abundance, low cost and eco credentials is making it the natural material of choice for this and many other applications, including pen barrels. Manufacturing Pen Barrels from Bamboo Our pen barrels are made from compressed strand-woven Mao Bamboo fibres. The fibres undergo a chemical-free process known as carbonisation where they are heated under pressurised steam for a prolonged period to cause the natural sugars in the bamboo to caramelise which allows it to be removed. The fibres are mixed with resin and then pressed under extreme pressure into planks. These planks are then cut into long strips of square section and this forms the raw material from which the pen barrels are machined.  The bamboo strips are machined on woodturning lathes using a cutting tool to size and polish the outside. The internal diameter of the barrel is reamed using a reaming bit mounted in the tailstock of the lathe. Eco Credentials Renewable New bamboo shoots can grow at staggering rates. Some species of bamboo have been clocked at growing over 900mm in one day. The entire growth period from new shoot to a full height culm can typically be completed in 30 days. Harvesting occurs between 3- 5 years (time taken to reach maturity) after which the bamboo plant regrows. This can be contrasted with wood where tree maturity rates are measured in decades, after which the tree is felled and no regrowth occurs. Pesticide-Free Bamboo requires no pesticides to protect it from parasites or microbes during their growing lifetime. Prevents Soil Erosion Bamboo has a close knitted root system that helps to clump earth. This not only prevents erosion, but rebuilds already-eroded earth. This is particularly important in tropical regions where heavy rainfall can deplete nutrients and strip the land of soil. Low Hydration Bamboo plants require little water to prosper and no irrigation is required. Greenhouse Gases Bamboo Absorbs 5 times more carbon dioxide than similar plants. Bamboo produces 35% more oxygen than similar plants. Antimicrobial Bamboo inhibits the growth of bacteria and fungi. Great as a material for hygienic writing instruments. Sustainability The bamboo used in our promotional products is cut from plantations specifically grown for harvesting. No wild bamboo is ever used. Click here to browse our eco-friendly pen range   Read More
Bologna

Make Sense Of Sustainability

Make Sense of Sustainability As human beings, our planet means the world to us – literally! That’s why we need to make sure it stays around for as long as possible. But if you’ve been pulling your hair out trying to keep up with the jargon that surrounds sustainability, don’t panic! You’ve come to the right place to start making sense of it all. We understand it can be quite the challenge knowing your biodiversity from your bioaccumulation. And what exactly is the difference between carbon footprint and carbon offsetting, anyway? In order to navigate all of this new lingo, and in honour of World Kindness Day, we’ve put together a handy glossary to make sustainability a little less daunting. We’ve been using this information as an in-house tool which came about through product development and selection. There’s plenty more to add and we’d love to hear from you if you have any additions. Now, let’s dive into some of the terms you’re likely to come across in yourquest for eco-consciousness in the promotions industry and beyond: JARGON BUSTER Popular Product Materials Product Material Sustainable Credentials Sustainable Considerations The Good and the Not So Good BIOplastics Bioplastics are plastic-like materials made from natural sources like vegetable fats, oils, starches, straw, wood chips and sawdust. The Good Made from natural materials which are renewable Does not contain toxic chemicals or compounds Biodegradable and compostable under the correct conditions The Not So Good There is A LOT more research needed on this material and its sustainability credentials. Acall for evidence was recently published by the UK government on the sustainability of bio-based andbiodegradable plastic and they are now considering the responses. At the moment, there is a question mark on whether this product isadding to the plastic issue or helping to solve it. Bioplastics are a product of farming and take up valuable capacity that could be used for growing much-needed food Most types are not recyclable Local authorities have no way of recycling bioplastic, meaning it will end up in landfill or being incinerated – causing furtherrelease of CO₂ and pollutants into the atmosphere. We contacted our local authority on this point and they have confirmed that bioplastic cannot be recycled. Their letter can be found here Only some types of bioplastic are compostable and those that are require industrial compostingfacilities. They cannot be discarded in domestic compost bins The use of compost can be compromised by any ink printed on the product, as this could pass into  the food chain Considerations When recycling bioplastic pens, remove the refill and spring Remove the ink from the product where possible Remember that composting requires a set temperature In the promotions industry, we have mainly seen pens and bags made of this material Printed pens and packaging should not be placed in composting bins as the print will contaminate the compost heap and, if the compost is used as fertiliser, contaminants will enter the food chain Organic Organic farming promotes ecological balance andbiodiversity by not using harmful chemicals in thegrowing process. There’s a long-standing joke that organic food is what your grandparents called food! That’s because we’ve become reliant on pesticides and chemical fertilisers to grow crops on a commercial scale. The Good Healthier Better taste Contains high levels of antioxidants The Not So Good Organic farming requires more labour and higher production costs than pesticide-assisted farming, resulting in an expensive end product It cannot produce enough food for the world’s population Bamboo Bamboo is a renewable natural product and the fastest growing plant on Earth. The Good Naturally pest-resistant – requires no nasty pesticides! Requires far less water than similar plants Regrows to adult size in 3-5 years (it can grow 2 feet in 1 day!) Absorbs 5 times more carbon dioxide than similar plants Produces 35% more oxygen than similar plants Bamboo fibres that make up the natural element of processed bamboo products reduce the amount of plastic required The Not So Good Some bamboo products use a chemical process to convert the material into the end product Processed bamboo products only contain bamboo fibres and the rest is made up of polymer Processed bamboo products cannot be recycled and must be put in a landfill or incinerated Processed bamboo products cannot be composted Considerations If the product is made from processed bamboo and is used to store food or liquid, it shouldhave tests completed prior to use to ensure chemicals are not released when heated Presently, we see products made from processed bamboo across our industry Recycled Recycled materials are products made from discarded or no longer needed products or materials. The Good This product will have been made up of one or more materials from an item previously used and no longer needed The Not So Good Product quality or colour can be impacted There is no universal standard for accreditation Considerations Trusting your supply chain is key here to ensuring the products are as described Post-consumer recycled material is the best form of recycled product Recyclable Recyclable materials can be reused in order to make new materials. See Sustainable Considerations for “Recycled” Plastic             Plastic is made from non-renewable resources like fossil fuels to create a solid material. The most popular plastics are: PET: Polyethylene Terephthalate PE-HD: High-density Polythene PVC: polyvinyl chloride PET plastic – Highly-recyclable material accepted by 94% of UK councils. PE-HD: High-density Polythene – collected by 92% of UK councils. PVC: polyvinyl chloride – Not generally collected from households for recycling, which could explain why PVCuse is in decline. PE-LD: Low-density Polythene & PP: Polypropylene – Not generally collected for recycling, but mixedplastic recycling is expected to be under way within five years. PS: Polystyrene – Not generally collected fromhouseholds for recycling with the exception of some commercial polystyrene. LDPE – Only recyclable at specialist facilities. The Good Cheap Strong & long lasting Inexpensive Can be sterile The Not So Good  Non-biodegradable Impacts wildlife and marine life if not disposed of correctly Takes up landfill space Not all plastic can be recycled, so contact your local facility before attempting to recycle it Plastic cannot be recycled an infinite number of times Recyclability isn’t always clear or consistent Considerations Contact your local authority Plastic products have a long shelf life when made well Reusable plastic products are still a great sustainable choice because they will not be thrown away, so choose wisely when buying plastic products Wood A natural, renewable material commonly used in construction and product design. The Good  Natural Renewable Durable Non-toxic Biodegradable in its raw state The Not So Good The use of wood in manufacturing contributes to deforestation, leading to loss of habitats and increased carbon emissions Considerations Make sustainable choices by opting for FSC® certified or reclaimed wood The EU has introduced legal measures to protect forests. Wood from outside the EU may have originated from endangered species and tends not be supported by replanting initiatives Be aware that some wood treatments can compromise the biodegradability of the wood Paper A versatile material made from pressed pulp fibres, commonly derived from wood sources. The Good Biodegradable Recyclable Usually derived from natural sources Recycled paper production saves more energy than the production of virgin paper The Not So Good Directly contributes to deforestation Toxic chemicals are used to recycle paper When decomposing, paper releases a harmful greenhouse gas called methane Paper production requires very large volumes of water Considerations Always opt for paper from sustainable sources like the FSC® Remember that paper is only recyclable when clean – it cannot be stained with grease, foodstuffs, paint or dirt Be sure to remove any plastic wrapping from newspapers and magazines before recycling. This must be recycled separately To determine if paper is recyclable, scrunch paper up. If it remains scrunched and doesn’t spring back, it is suitable for recycling. Processes Process Sustainable Credentials Sustainable Considerations The Good and the Not So Good Biodegradable A substance or product that is able to decompose byexposure to bacteria or other living organisms. The GoodBiodegradable products reduce carbon dioxide levels and greenhouse gas emissions Break down naturally and don’t release harmful compounds when doing so The Not So Good Depend on certain weather conditions to break down properly Do not decompose in water, so they won’t solve the issue of marine pollution Considerations Remember they must be disposed of very specifically Compostable A natural process in which microorganisms, bacteria andfungi break down organic matter into a nutrient-richsubstance. The Good Creates a natural, organic fertiliser Reduces landfill waste Improves soil health The Not So Good Not all compostable products are suitable for domestic compost bins Compostable items cannot be placed with your standard recycling Recycling Widely Recycled: can be recycled at 75% or more of UKfacilities Check Locally: recyclable at 20-75% of UK facilities Not Yet Recycled: Recycled by less than 20% of UKfacilities The act of converting waste materials into new products to avoid sending the waste to landfill. The Good Recycling ensures a secure supply chain by processing non-biodegradable plastics that are already in circulation and turning them into new products Conserves valuable non-renewable resources Reduces landfill waste The Not So Good Some areas do not have access to recycling facilities or simply can’t afford them, so are forced to use landfills as a cheaper alternative Recycling and manufacturing products from recycled materials uses energy Considerations  Not all products that you might assume are recyclable are actually recyclable, so always check the symbols carefully Renewable Energy Renewable energy works by harnessing power fromrenewable resources like sunlight, wind, rain, and tides so that we’re not relying on depleting ordamaging sources. The GoodSustainable and abundant Takes advantage of power that would otherwise go to waste Low-maintenance systems The Not So Good Can result in air pollution Requires a lot of energy to produce Can be dependent on seasons Popular Accreditations Name What the Accreditation Stands For FSC® Forest Stewardship Council Any product that is FSC® Certified has met theenvironmental and social requirements of the council.This makes FSC® paper and card a great option forsustainability, as the organisation ensures that allwood harvested for use is replaced to protect againstdeforestation. Choosing FSC® products also guaranteesthat certain sections of forests and woodlands are leftcompletely intact to protect wildlife and theirhabitats. All products can be traced from store tosource. Fair Trade The symbol of a person triumphantly raising one hand inthe air means better pay and trading standards forproducers in developing countries. ISO14001 ISO14001 is the international standard that specifiesrequirements for an effective environmental managementsystem (EMS). It provides a framework that anorganisation can follow, rather than establishingenvironmental performance requirements. Eco Terms So, now that we’ve brushed up on our products and processes, let’s take acloser look at some general eco terms and what they really mean: Biodiversity: Biodiversity is the level and variation of life in aparticular environment. High biodiversity means that plant and animal lifeis thriving, while low biodiversity suggests that only a small amount ofnatural life is supported. Bioaccumulation: This super-sciency sounding term is what we call theaccumulation of materials within an organism. Over time, chemicals andpesticides build up in certain organisms – often at a much faster rate thanthe organism can get rid of those substances… Carbon Emissions: Carbon emissions are released when fossil fuels areburnt, causing harmful greenhouse gasses to be released into theatmosphere. Carbon Footprint: Carbon footprint is determined by the amount of carbondioxide a person, product or organisation emits. Climate Change: Climate change is a change in climate patterns caused by an increase in carbon dioxide. This has a knock-on effect on the environment and causes global temperatures to rise, leading to the shrinking of glaciers and disruptions to natural habitats. Watch this no-nonsense video for a straightforward and simple explanationof climate change:Youtube Video Corporate Responsibility: In terms of sustainability, corporateresponsibility refers to the self-regulated goals of a company ororganisation to reduce their carbon footprint and adopt sustainablebusiness practices. Deforestation: This refers to the removal of trees from forest areas tomake room for other things that certainly aren’t forests… Whendeforestation occurs, habitats are lost, and greenhouse gases areincreased. Eco: ‘Eco’ has become an umbrella term for anything that is beneficial forthe environment. It also refers to any product or practice that is lessharmful than non-eco alternatives. Global Warming: This describes the warming up of the planet over time as a result of greenhouse gas emissions and carbon dioxide. Greenhouse Effect: Gases in the Earth’s atmosphere trap heat from the Sun, causing the Earth to get hotter. This process is similar to theheat-trapping phenomenon experienced with actual greenhouses (N.B. actual greenhouses are not the cause of the issue, so don’t go hurling bricks into your neighbour’s garden in a bid to reduce the Greenhouse Effect!) Greenwashing: This relatively new term that suggests that anenvironmental claim is misleading and has just been made in order to makethe manufacturer appear to care about the planet. Sustainable: And just like that, we’ve come full circle in our discussionof sustainability jargon. The word itself means maintaining something at acertain level, so in terms of the Earth, we want to make sure we are usingprocesses and materials that we can continue to use over a long period oftime in order to cause as little damage to the environment as possible. In Summary We hope this article helps to demystify some of the jargon aroundsustainability, and we encourage you to share this information with yourfriends and family so that we can all understand the change we’re workingtowards that little bit better. Further Reading Want to put your knowledge of eco symbols to the test? Check out theseinteresting articles to learn more: https://www.pureplanetrecycling.co.uk/waste-recycling-glossary/ https://www.greenlivingtips.com/articles/green-jargon-and-terminology.html https://www.thisiseco.co.uk/news_and_blog/recycling-symbols-explained.html https://www.gov.uk/government/publications/sustainability-plan/sustainability-plan https://www.hants.gov.uk/landplanningandenvironment/environment/climatechange/sustainabilitypolicy http://grantham.sheffield.ac.uk/bio-based-biodegradable-and-compostable-plastics/ https://assets.publishing.service.gov.uk/government/uploads/system/uploads/attachment_data/file/734837/Plastics_call_for_evidence_summary_of_responses_web.pdf  https://www.gov.uk/government/consultations/standards-for-biodegradable-compostable-and-bio-based-plastics-call-for-evidence     Read More
Bologna

Serious about Sustainability

Serious about Sustainability If your anything like us, you will be revelling in the joys of NEW ECO & Recycled Branded Merchandise, all designed and branded to help you ‘Project YOUR Brand & ECO Credentials. On the other hand, if you’re feeling a bit jaded with your current merchandise offering, maybe NOW is the time to take a fresh look at sustainable merchandise with Indigo Promotions! The vast range includes products which are recycled, biodegradable, organic, reclaimed, compostable, recyclable and sustainable, there are so many options it’s a bit like 50 shades of green! Seriously though, with NEW products and re-vamped classic favourites taking on new ECO guises, our team are on hand to help you navigate the extensive and expanding range. Our priority is to help you create maximum brand exposure for now, with minimal environmental impact for the future. At Indigo Promotions we are heavily invested in developing business with supply chain partners who have & continue to demonstrate a strong commitment in keeping ‘sustainability considerations’ at the top of their agenda. This enables us to deliver the most creative & innovative environmentally friendly branded merchandise. Gone are the days when the cheapest, most budget printed pens made from virgin plastic will do! We are seeing a new generation of more discerning purchasers giving higher regard for not only the impact and longevity of branded merchandise to recipients, but prioritising the environmental impact by choosing sustainable alternatives. In 2011, a Which? Report found that 2.5 billion disposable coffee cups are used each year in the UK. However, as the coffee shop industry has grown considerably since then, this figure is likely to be an underestimate of usage now. Based on the estimate that the UK currently uses 2.5 billion disposable cups, by 2025 coffee shop growth will see the UK using approximately 3.75 billion disposable cups per year. However, Eunomia Research and Consulting have suggested that the UK may already use as many as 5 billion coffee cups per year. The Americano - Best of British For the vast majority of established corporate gifts there are ‘earth friendly’ alternatives such as our reusable, recycled & recyclable 350ml insulated Americano ‘take out’ style tumbler. Manufactured and branded here in the UK, the Americano’s are now available in an array of colours & sizes and choice of ECO materials including 100% recycled materials or 25% renewable sugarcane bioplastic material. Whichever you choose we’ve got it all wrapped up in an individual home-compostable bag! The Americano has generous print options for your logo & design, enabling you to add an optional ECO strapline alongside your branding such as “Its refills not landfill’s with ‘your Company name’ drinkware”. Or ECO statements such as, “This tumbler is made from recycled plastic, which can also be recycled”. Carefully selected Branded Merchandise will carry promoting your brand long after any event. The longevity of the reusable American provides outstanding value for your marketing budget. Get in touch for your FREE unbranded sampleand bespoke quotation today! Branded Drinkware – Indigo Promotions - TOP PICKS…   Americano Recycled 350ml insulated Tumbler Double-walled insulated tumbler with twist-on lid.Made from 100% recycled material. The shades of blackor white may vary, and the white option has a texturecolour effect and may include tints of colour, due to thenature of the recycled material. Made in the UK.Packed in a home-compostable bag. BPA-free. Americano Renew 350ml insulated Tumbler Double-wall insulated tumbler with screw-on lid.Contains 25% plastic derived from sugar cane.This renewable source absorbs carbon dioxide whilstgrowing and is a by-product of the sugar industry.The use of sugar cane means less oil is used in themanufacture of each tumbler. The tumbler is 100%recyclable and packed in a home compostable bag.Made in the UK. BPA-free. Introducing the NEW Eco 500ml Finger Grip Bottle The environmentally friendly recycled Eco bottle is made from100% reclaimed food grade material that has been savedfrom landfill by collection of milk bottles from council recyclers.The colour is dependent on how many labels or capsget through the remanufacturing process,hence why they are off white in colour.      Stay Hydrated this summer! Dehydration means your body loses more fluids than you take in.If it’s not treated, it can get worse and become a serious problem. Check out the NHS website for hydration advice and always rememberbabies, children and the elderly are more at risk of dehydration. For life on the go! Keeping your branded drinkware with you throughout the day canhelp remind you to keep hydrated. Why not include fluid level markerson the side you can even monitor more closely your fluid intake.Check out our Evander Sports Bottle, we can print your logo in one or two spot colours, full colour wrap and even includeindividual names should you wish!   And remember with branded drinkware… “If you can’t re-use it – refuse it” Sources:  https://www.nhs.uk/conditions/dehydration/ https://publications.parliament.uk/pa/cm201719/cmselect/cmenvaud/657/657.pdf Read More
Bologna

Invest in Colour: How Colour Psychology Can Help Your Business

How colour choices affect consumer behaviour and psychology.  Your subconscious mind is continuously monitoring your environment and sending signals to your brain and so, prompting a response. But did you know, the way in which we perceive things even goes down to our choice in colour? Without recognising it, you are (perhaps) more likely to opt for a dark purple taxi firm over a bright purple one. Similarly, if the price was the same, you may gravitate towards the green petrol station over the pink. As a customer, this may sound silly and unimaginable. However, as a business, this is well thought out and intentional, designed to influence your decisions. It is said that the use of colour can trigger a psychological response that can alter the way in which we see things. Individuals don’t always react in the same way to colours due to previous experiences, however, there are a few generalities in which people do. So, if you like having bright orange walls and someone else doesn’t, don’t take it too personally. Colour Psychology and Branding Colour can be used as a powerful marketing tool – it already is, all around you brands have selected colours purposefully to impact the way in which we think and behave. The infographic below shows the most popular colour choices by industry. This was created by Towergate Insurance by analysing over 500 logos from varying sectors. It’s interesting to take from the below that black is used most often in apparel and accessories industries to portray sophistication and power – things people are happy to put their money towards in order to be associated with. Red can be seen most commonly in restaurant branding, attracting people through bold and passionate advertisement. With all that said, it’s no wonder branding and design can take companies years to master. Creating a logo, content and corporate identity that accurately reflects your offering is just as important to your business as anything else. What can different colours insinuate to consumers?  Colours, shades and hues can be powerful marketing tools – if used correctly. The way in which these are used and where, will play an important role in how your brand is perceived, whether you know it or not. This emotional cue can also help with attracting and retaining your ideal customer – helping you to speak to your target audience. RedUsed intentionally to capture (positive or negative) attention, show power and express passion. A bold colour for a bold brand and purpose. Ever wondered why warnings, promotions and call-to-actions are always in red? OrangeOrange tones are said to be inviting by providing a sense of adventure, comfort, creativity and success. Often used to target younger audiences or for DIY/home brands to create the feeling of freedom.  YellowUltimately anything yellow gives a sense of happiness and optimism and can be particularly motivating. For brands wanting to inspire and uplift – yellow will do just that. GreenCalming and balancing. Let’s take Holland and Barrett – a health-food store ultimately wanting to present feelings of calm, trust, de-stress and wellbeing to its customers and attract those who want to feel just that. BlueKnown for its connotations with trust, knowledge and responsibility, blue is a soothing colour whilst also inducing feelings of dependability and calm to those who notice it. As one of the most-liked colours globally, it’s no wonder 33% of top brands use it as well as in hospitals and spas.  PurplePurple is a great colour to create a feeling of mystery and nobility. Holding the power of red whilst also the responsibility of blue allows anyone who uses it to be seen as creative, but luxurious. PinkA soothing and sensitive colour creating feelings of unconditional love. However, different shades and tints can portray different meanings so should be used carefully. Too much can often be associated with immaturity and even, lack of power. When used appropriately, this colour can generate feelings of hope and be playful. Monochromatic For those wanting to be seen as powerful, elegant and modern. The simplicity of black can create a huge sense of clarity and confidence. Often used by technology companies and designers to give customers confidence in the brand as knowledgeable and in control.Whilst the opposite, creates feelings of trust and innovation. White is seen widely as a ‘clean’ colour, creating a brand that is pure and peaceful. BrownA strong colour to create feelings of structure, comfort and purity. Although not the most stimulating or eye-catching it is great for brands that do not want to be seen as bold and loud, but supportive and reliable instead. Overall Whilst individual colours can give your brand a sense of whatever it is you are trying to convey, it is important to remember that a mix of these colours can also help to achieve just that. For example, if you want to inject the idea that you are reliable and provide a high quality service, why not try blue and black?In just 10 seconds, people have formed a judgement on your brand. Whilst obviously, 10 seconds is not enough to form a fair opinion, this is all you have. Colour is one of the first things noticed by a customer and so, if selected correctly can help boost your credit by 40% and is a marketing tool you cannot afford to overlook. Our Top Picks If red’s your thing, make your statement with the Ashford Plus The Eco Notebook in orange is perfect for targeting younger, adventurous customers.   Spread positivity and motivation with the Madras Cotton Tote Bag 7L in yellow. Build up a portfolio of trust and reliability using the Stress Ball in green Use the Eco Contour Ballpen in blue to generate a rapport of high dependability and knowledge.   Build mystery through the unique and multi functional Spectrum Hi-Max Ballpen   Highlight hope with the Bubble Bluetooth Speaker in pink. Be in control with the Car Phone Holder in black. Be Wild with our Rainbow Beach Ball Resources https://digitalsynopsis.com/design/logo-colour-branding-psychology-industry-specific/ https://coschedule.com/blog/color-psychology-marketinghttps://www.oberlo.co.uk/blog/color-psychology-color-meaningshttps://www.crowdspring.com/blog/successful-branding-for-entrepreneurs-statistics/https://www.towergateinsurance.co.uk/  Read More